A new twist on book marketing...

"Avon A, an imprint of Harper-Collins Publishers, has teamed up with the fashion-forward handbag maker, The SAK, for "Book in a Bag"--a year-long giveaway of The SAK's chic bags filled with the newest "fashion fiction" by writers like Kerry Reichs, Marian Keyes and Jean Reynolds Page."

This could be fun! For more information, click here.